Right Line Editing & Design Services
~ Personalized Communication
Let Right Line Editing & Design put the “personal” in your personal communication.
Whether it’s “Congratulations!” on a client's successful new venture,
“With Deepest Sympathy” for a customer's recent loss,
or “Thank You So Much” to accompany your employees’ bonuses,
personalized greeting cards add a touch of humanity to the daily grind.
A Touch of Humanity
The Corporate Communication Institute of Fairleigh Dickinson University revealed a number of Key Study Insights gleaned from the scientific surveying of top corporate communications executives across the U. S. and U. K. during the years 2000 through 2003 plus 2005. In their “Practices & Trends Study 2005: Final Report”(1) they make these observations:
- from Key Study Insight #8*: “The community your company is in expects a strong and open dialog about what your company believes, and what it values. A strong relationship of trust closes the gap between perceptions of your company and its performance. ... The opportunity for success is to build a strong reservoir of trust — positive reputation equity with all audiences.”(2)
- from Key Study Insight #10*: “Reputation is an intangible, and a valuable corporate asset. It is difficult to achieve a positive one, but even more difficult to protect. ... The trend is that transparency is becoming a best practice strategy for reputation management."(3)
GolinHarris, a public relations agency, and Insidedge, a leading employee communications consultancy, released a joint study on effective employee communications. Published in February 2006 and entitled Should I Stay or Should I Go?, they report that “According to a survey of nearly 2,300 white and blue-collar workers, between 75% and 80% of employees in the United States and Great Britain say the way their employers communicate with them influences their desire to stay put or look for a job elsewhere.”(4)
Take the time to build relationships of trust,
to be transparent.
Take a few moments and let Right Line Editing & Design put the “personal” in your personal communication.
Ready to put the personal touch into your communications?
Your Photo & Your Message – or – Let me create one for you
Spread your message further Bookmarks, small calendars, business-card–sized brochures, and other peripherals are economical, easy-to-handle media that can carry your message beyond the ordinary.
You can add your company logo, colors, the core of your presentation, your message tag line, even your photos into an original design sure to catch the eye of a perspective client or express your appreciation to a faithful employee.
Do you need to send a card today? Pick one from the full line of current cards. Provide the recipient’s name and address and I’ll print your signature line on the card and mail it for you for a small upcharge.
Do you need event announcements or invitations, J-cards for presentation CDs or DVDs, or to stock-up on monogrammed notecards? Build your own cards with the simple personalized cards form.
Greeting cards can be top fold, side fold, or no fold. Standard size is 5-3/8 in. x 4-1/4 in., but other sizes are also available. Each card comes with a matching envelope. Supply the name and address and I will mail them for you for a small upcharge.
Cards are printed on the highest quality, post-consumer–recycled 80# card stock in various colors and textures to match each design. The primary front edge of most top- and side-fold cards is deckle cut.
Front images include original artwork and photographs, design work in your company colors, your monogram, company logo, or product photograph. Be as elegant or creative
as you want to be(5)—or let me know what you want to say
and I’ll create it for you.
Single cards are available from current designs. Prices vary according to quantity ordered.
Make a great addition when you send printed projects to your clients, customers, employees, or community leaders.
Same day shipping is available on most orders of current designs. Contact me today.
Go to Personalized Cards and see how easy it is
to put the personal touch into your communications.
Footnotes:
(1) Corporate Communication Institute, CCI Corporate Communication Practices & Trends Study 2005: Final Report: March 2006, Fairleigh Dickinson University, Madison, NJ, http://www. corporatecomm.org. Accessed 02-06-2007. emphasis added
(2) ibid, 10. emphasis added
(3) ibid, 12. emphasis added
(4) Insidedge and GolinHarris. Should I Stay or Should I Go? U.S., U.K. Workers Confirm that Good Communication Fuels Employee Trust and Retention http://www.the-chiefexecutive.com/ papers/human-capital-management/insidedge/paper1.html. Accessed 02-07-2007. emphasis added
(5) Obligatory disclaimer: designs and contents must conform to standards of decency, morality, and legality. All photographs or images not provided by Right Line Editing & Design must be the sole property of the purchaser or the purchaser be a licensed representative of the copyright holder.


